Thriving in Uncertainty is the roadmap of how to grow your business and drives sales in highly shifting, constantly changing economic times.
It is the story of those leaders and organizations that have seen consistent growth since the change in our economy in 2008 and exactly how they achieved it. While the rest of us were struggling to figure out if this economy was going up or down, these leaders focused their energy and resources on learning how the economy had changed their competition, technology, the marketplace, and most importantly, their customers. They then adjusted their strategies and gained serious competitive advantage.
Thriving in Uncertainty highlights the journey successful companies took, the strategies they used, and how they turned uncertainty into the very thing that is fueling their growth.
Detailed understanding of the new economy. The shift we have experienced, how that shift has changed our competition, our customers, and the entire business growth process. What that means for your business and how to use that information to design a new strategy that creates success in uncertainty.
The stories, case studies, and journeys of companies that have master the new economy. Each chapter in this section will highlight a strategy and use a company’s real-life story to show how they did it and how effective it is.
The Formula for Thriving in Uncertainty. The step-by-step guide to creating a strategy for Thriving in Uncertainty.